PR
9 Rules of Media Relations Crisis Management
As the tragedy at the Sago mine in West Virginia unfolded on our televisions and front pages in January of 2006, I?m certain we all wondered how the story could have become such a terrific example of corporate media-relations bungling. Read more →A Blueprint for Managing your PR
OK, as a manager, your goal is to show a profit for your business unit, or meet certain expectations of your association membership, or achieve your non-profit's operating objective. Read more →A Company That Doesn't Need Public Relations?
Really? You mean there are NO perceptions and behaviors peculiar to that company's outside audiences that would help or hinder it in the pursuit of its objectives? Read more →A Company's Story Must Carry Impingement Value to Obtain Widespread Publicity
In two previous columns, we talked about how quality management attracts Publicity, or PR. Nearly every company is constantly trying to attract the attention of the media. Read more →A Different Spin on Internal PR
If you?ve ever stayed at a Ritz-Carlton hotel, you know that when it comes to customer service, the Ritz does it right. Every employee?from the bell hops to the bartenders? Read more →A Great Way to Do PR
As a business, non-profit or association manager trying to get a bang for your PR buck, you could pretty much concentrate on simple print and broadcast mentions or, for that matter, the whole basket of tactical public relations weaponry including old favorites like high-visibility speech appearances and newsworthy special events. Read more →A Guide to Optimizing Public Relations Content
This guide to ?SEOing? your PR efforts can help you get high-ranking search results for your press releases, marketing white papers and ezine newsletter content. Read more →A Manager's 2006 New Year's Resolution
Many business, non-profit, government agency and association managers, like the rest of us, want to kick our bad business habits and start the year 2006 anew. Read more →A Manager's PR Paradigm
If you manage a department, division or subsidiary for a business, non-profit or association, your primary public relations model probably should read this way: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. Read more →A Managerial PR System You Will Love
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI. Read more →← Previous Next →
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117
Aphorism
The only investors who shouldn't diversify are those who are right 100% of the time (1983)
John Templeton