PR
Marketing-Minded Financial Planners, the Media Wants to Give You Free Publicity
In this great country of ours, there are basically three ways to get yourself tons of media coverage.You can be a celebrity. Try becoming a TV, movie or sports star. Read more →Marketing-Minded Financial Planners--Appearing on TV? Tell the World!
It doesn't matter how cruel the reality programs get, there always seems to be an endless supply of people willing to humiliate themselves to get on television. Read more →Marketing-Minded Financial Planners: Get Free Publicity by Choosing the Right Outlets
Sure, any publicity is good. But don?t invest time and effort to be in ?Lucky: The Magazine for Shopping? if your major topic is planning for college. Go where your market is! Read more →Marketing-Minded Financial Planners: Put Extra Content in an E-Zine
As you start getting more media-savvy, you'll find yourself coming up with more and more information and ideas to help the public. Not all of these ideas will strike the fancy of your media contacts, but don't let them go to waste? Read more →Mastering the Media
What do Monica Lewinsky, Shoshanna Lowenstein, and even Richard Hatch have in common? Media exposure. They were ordinary people who became household names. Read more →Maximizing your Nonprofit's Media Coverage
Do you know what to do when your nonprofit receives negative, or just incorrect, coverage in the media? Getting the media to cover your nonprofit is only half the battle. Read more →Maybe the Strongest PR on Planet Earth?
Strong for business, non-profit and association managers when they use the fundamental premise of public relations to produce external stakeholder behavior change ? Read more →Maybe You SHOULD Worry About Your PR!
Especially if your public relations budget is all about tactics like brochures, special events, talking to reporters and press releases.Please don? Read more →Media Contact Lists and How to Build a Fantastic One
I got the latest issue of Internet Works in the post yesterday and was disappointed to find out that it?s going to be the last. As well as having the good taste to run a feature on me last year (! Read more →Media Coverage: 5 Myths, 5 Musts
It?s true ? media coverage is just about the best exposure your business can get. High impact for low cost. An article about your business generates greater readership and credibility than an ad or brochure or other sales tool. Read more →← Previous Next →
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Aphorism
Most investors ... will find that the best way to own common stocks is through an index fund that charges minimal fees. Those following this path are sure to beat the net results (after fees and expenses) delivered by the great majority of investment prof
Warren Buffett