PR
Managers, Got a Grip on Your PR?
What are you trying to do with your business, non-profit or association public relations program? Get a little publicity for a service or product? Or, perhaps, you? Read more →Managers, Have You Been Shortchanged?
You have been if you?re a business, non-profit or association manager whose public relations budget is focused largely on nifty brochures, column mentions and broadcast plugs. Read more →Managers, Start Your PR
There?ll never be a better time for a manager working for a business, non-profit or association to ask this question: ?Am I getting the public relations results I? Read more →Managers, Want a Killer Edge?
Business, non-profit, government agency and association managers with public relations reporting to them are likely to miss achieving a killer edge when they focus strictly on communications tactics like press releases, special events, broadcast plugs or brochures. Read more →Managers, Which PR Is Right For You?
An effort built around a string of print and broadcast exposures? Or, a public relations initiative that delivers results far beyond simple publicity tactics. Read more →Managers, Your PR - Sizzle or Fizzle?
It?s understandable if your PR fizzles when it?s limited to simple tactics like news releases, broadcast plugs, press events and brochures. But then starts to sizzle when you do something meaningful about the behaviors of those important audiences that MOST affect the business, non-profit, government agency or association unit you manage. Read more →Managers: Paying for PR-Lite?
As a business, non-profit or association manager, your public relations expenditure may give you names in the newspaper or product plugs on radio. But what about key stakeholder behavior change ? Read more →Managers: PR More Than Tix and Plugs?
You bet! And in three ways vital to you as a business, non-profit or association manager.To succeed, your public relations effort needs to do something really positive about the behaviors of those outside audiences that most affect your operation. Read more →Managers: A Key to Your Survival
Most business, non-profit and association managers live to tell about it only IF they achieve their operating objectives. Very little wriggle room there. Read more →Managers: Are You PR-Fit?
Can you honestly say that your business, non-profit or association?s key outside audiences behave in ways that help lead to your success on-the-job?Or, have you pretty much ignored the reality that target audience behaviors can help or hinder you in achieving your department, division or subsidiary? Read more →← Previous Next →
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Aphorism
"This Time It's Different" are among the most costly four words in market history (March 1994)
John Templeton