PR
It's the Story, Not the Size of Your Business!
Have you ever wondered why companies less established than yours receive better press than you? Well, the answer may be simple: they get publicity out there now while you're waiting to grow before making your move. Read more →Joie de PR?
How can business, non-profit, government agency or association managers NOT be joyful about deploying a high-impact action plan which does something meaningful about the behaviors of those important outside audiences that MOST affect their organizations? Read more →Just Say No . . . To The Unnecessary Press Release
There is a widespread, but unacknowledged epidemic sweeping the country. It?s called Press Release Addiction or PRA. Those suffering from PRA usually display the following symptoms:* An overwhelming compulsion to distribute a press release -- no matter how newsworthy it is. Read more →Just What Kind of PR Matters to You?
Parties, videos, booklets and column plugs?Or public relations that does something positive and directly about those important outside audiences of yours whose behaviors most affect your operation? Read more →Keep The Publicity Machine Rolling with Reprints
More than half of America skips the Super Bowl, the nation?s most-watched TV event. So it stands to reason that not all your prospects will see your publicity, even if you? Read more →Killer Press Kits - Press Kits That Demand Attention
So, you've had your book published or you've gone the self-published route, but what do you do now?You contact a newspaper, radio or television station requesting an interview and they ask you to send them a press kit. Read more →Killing Them Softly
The world has woken up to ethical issues in corporate governance & accounting practices. Corporate heads that were not guillotined were forced hang their heads in retrospective shame. Read more →Know What Matters Most About PR?
When, as a business, non-profit or association manager, you are able to persuade your key external stakeholders to your way of thinking, then move them to take actions that lead to your department, division or subsidiary? Read more →Know When to Send in Your Press Release
Press releases should target either general interest or special interest media. Your targets should include print, broadcast, and internet media. Read more →Knowing the Community
You are in business for yourself, but how well do you know your customers and community? A good way to become better at understanding your community is to develop spread sheet databases of service clubs in your town with contact names, phone numbers, email addresses and brief descriptions. Read more →← Previous Next →
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117
Aphorism
You only have to do a very few things right in your life so long as you don't do too many things wrong.
Warren Buffett