PR
Business Lunch - Perk or Purgatory?
A business lunch for a client is a device to make your client feel valued, comfortable and wanted. It is often looked as a status symbol. A few things to remember are: The lunch is seen as a social event ? Read more →Business Media Marketing: How Good is Your PR and Who Does it Reach?
One of my clients has decided to focus his marketing budget into fewer channels in order to get a larger response from this concentrated spend. So he asked me "Why should I continue to use my Public Relations agency? Read more →Business Reputation and Buzz for Retail Restaurant Outlets
Many types of businesses live or die on their reputations. But what sorts of businesses is it most critical too? Well, a video rental business can have a ho-hum reputation and still survive providing there is no other major competition in close proximity. Read more →Can Media Coverage Build An Online Business? You Bet It Can!
As someone with expertise in media relations, I've been asked if media coverage and publicity can build an online business. The real question is whether what happens offline really matters online. Read more →Can Newbies Avoid The Pitfalls?
Yes indeed! If you are a young person who has decided that a career in public relations will be your Caviar and Champagne in life, here are four situations in which you do not want to find yourself:1. Read more →Can Small PR Firms Deliver Huge Results?
They can when they invest in the basics. The best of them obviously rely on some form of public relations fundamental premise to produce winners across business environments from rockets and orange juice to product recalls and indicted CEOs. Read more →Can Your PR Do This?
Can your PR do something positive about the behaviors of those outside audiences that most affect your business, non-profit or association?Can your PR deliver external stakeholder behavior change -- the kind that leads directly to achieving your managerial objectives? Read more →Can Your PR Game Plan be Salvaged?
If, as is often the case, you are preoccupied with comm- unications tactics instead of working a plan to actively pursue those outside audience behaviors that stop you from achieving your objectives, the answer is yes. Read more →Can't Get Media Coverage? Use Technology
From satellite radio to blogging, from podcasts to internet marketing and RSS; technology is ever more pervasive not only in our lives but also in public relations. Read more →Car Wash Business PR and Dirty Secrets
Often you will read comments about environmental problems with car wash, truck wash and other mobile type washing services. This attack on the mobile cleaning sector is really only propaganda put out by the car wash industry and their Associations Public Relations machine, you see, there is a dirty little secret that the car washes do not want you to know. Read more →← Previous Next →
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Aphorism
I choose a few stocks myself. But I do it strictly for entertainment.
Merton Miller