PPC-Advertising

10 Steps For Fighting Click Fraud
Pay-Per click fraud dates back even from the time when Overture was still Goto.com. Only, it wasn't as serious as it is lately since the pay-per-click (PPC) advertising is becoming very popular for getting highly targeted traffic as well as making an affiliate-based commission. Read more →
10 Tips for a Successful PPC Ad Campaign
1. When first starting out in the PPC search engines keep your bids close to $0.10 and never pay over $0.30 until you gain more experience. If you find yourself to low on certain keywords, just drop them and add more until you get your desired spots. Read more →
10 Worst AdWords Campaign Management Mistakes
10 Worst AdWords Campaign Management MistakesOn today?s highly competitive Google AdWords pay per click (PPC) search engine, it is now more important than ever to ensure that your PPC campaigns are optimized to their utmost potential. Read more →
15 Tips to Increase Your Adwords Profits
1. Create a list with all possible keywords that fit to your product, service or business field. The more the better. So you will get also a lot of keywords which you must pay for only the minimal commandment of 5 cents. Read more →
150 Highest Paying Adsense Keywords Revealed!
So you want to make money with Adsense but the first thing that you need to do is select the right keywords and phases to put in the content of your pages. Read more →
3 Adsense Tips To Dramatically Increase CTR
Here are three Adsense Tips, together with the required HTML code, to dramatically increase CTRs and Google Adsense revenue.1. Correct HTML Code to Include Images or Graphics Above An Adsense Leader Board Block:Expert SEO Forums have been abuzz over a new Adsense tip which has seen a dramatic increase in CTR's. Read more →
3 Key Questions About PPC Advertising
You've heard the term pay-per-click advertising but you aren't really sure what it means and how it applies to you?In order to better understand PPC advertising there are three key questions that need to be answered:~ What Is It? Read more →
3 Strategies to Profit When Click Prices Increase (Part 1 of 3 Series)
Although the degree of increase varies among industry resources, a recent survey conducted by the Search Engine Marketing Professional Organization (SEMPO) indicated an average 26% increase in bid prices in 2004. Read more →
3 Strategies to Profit When Click Prices Increase (Part 2 of 3 Series)
What are Website Conversion Strategies?Website conversion strategies are marketing and technology efforts focused on increasing your website?s efficiency with turning visitors into prospects or customers. Read more →
3 Strategies to Profit When Click Prices Increase (Part 3 of 3 Series)
What is Average Customer Lifetime Value?Traditional business philosophy is that ?it is often more expensive to acquire new customers than it is to generate repeat sales from existing ones and that existing sales are more profitable due to the reduced marketing expense. Read more →

Aphorism

You only have to do a very few things right in your life so long as you don't do too many things wrong.

Warren Buffett


Contents

All about business in russian