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Marketing

Data Map Charting for Mobile Businesses

As we study the demographic regional variations for small service businesses we see many things. Let us take a mobile auto detailing business and break down the data and look at what drives sales and growth. Read more →

Deceptive Marketing and Procrastination

Procrastination is every marketers worst nightmare.This applies on three fronts.Firstly how many times have we waited to see how a company or product sells before joining? Read more →

Deciphering Marketing Lingo: What's the Difference between a USP, Single Message and a Tagline?

Maybe you've heard these different marketing terms, maybe you haven't. Either way, let me help to clarify the difference between them, because you should have all three if you want to market successfully. Read more →

Declaring an Authentic Niche Market

niche ? 1. A recess in a wall, as for holding a statue. 2. A cranny, hollow, or crevice, as in a rock. 3. A situation or activity specially suited to a person? Read more →

Define & Conquer: How to Successfully Market Your Business Using "The Silver Rule"

When you and your business are clearly defined, you are creating a clear focus for your business. Clients, colleagues and new encounters will immediately be able to understand the focus of your business, thereby enhancing your visibility and expertise and what makes you different. Read more →

Define your Market and then Target It

To make a successful marketing strategy for your online subscription website you will have to define if the market you are targeting is the one that is happy paying for the product you are offering. Read more →

Defining Moment

Do you know your audiences? I mean really know them. I?ve just been working on a project for a client to help him position his financial planning business and to determine who his key audiences are. Read more →

Defining the Marketing Niche

Ever wonder why some business seem to be more successful than others are? Why do some business flourish even in tough economical times?The answer is quite simple. Read more →

Democratizing Marketing

How would you like to have the same marketing power that major cash-rich corporations have enjoyed for most of the past century?How would you like to be able to appeal to people in your market for a fraction of the cost of ? Read more →

Demographics For the Masses

Information is the lifeblood of the economy. That?s especially true for businesses, because the ability to identify current customers and locate new customers makes the difference between boom and bust. Read more →

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