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CCM Music Recording Company Case Study Part 1 - Company Overview

History, development and growth of CCM over timeCCM, Colorado Creative Music, is music recording studio, founded in 1995 by Darren Curtis Skanson, primarily established as vanity label for producing, promoting and selling his own records, and consequently developed into microlabel with 4 product lines and 11 different albums. Read more →

CD ROM Business Cards - Offline Marketing For Online Promotion

It's a great concept, - and it has a 'cool factor' of 300%!Many people will pop these into their drive just because of image appeal alone. What's really neat is when one is so well done, so informative, so interactive, that everybody wants one. Read more →

CE Marking Explained

What is a CE mark?A CE mark is a mark placed on products by their manufacturer that act as a statement that the product meets all the standards and requirements of the relevant legislation according to the appropriate European Directives. Read more →

Celebrity Product Placement: A Primer

With more and more companies wanting to integrate their products into the lives of celebrities, now seems like a good time to take a closer look at Celebrity Product Placement, describe three common approaches, and outline what steps can be taken to guarantee results. Read more →

Census Data Mapping for Small Business

When studying the demographics of an area for a business venture or expansion you need to not only understand all the data, but what it means to your individual business model. Read more →

Census Demographics

The term demographics are essentially a short form of what we can call 'population characteristics'. Demographics include age, per capita income, mobility (in terms of travel time to work or number of vehicles available), educational and academic level of the people, value of ownership (that includes properties and assets like homes, apartments, garden and such others), status of employment and even the location of the region. Read more →

Challenging Conventional Wisdom

Challenging conventional wisdom...what a concept! How few of us are willing to risk moving out of our comfort zone, learning to push conventional wisdom aside and grow. Read more →

Chamber Of Commerce Meetings

If you run a small business you should be a member of the local chamber of commerce. Most cities which 50,000 people in them have 5000 small businesses. Read more →

Changing the Cost of Performance

Direct mail, TV, Newspaper, and Radio will all soon be outdated, with technology going virtual, all the things we once did can now be done online, and for less. Read more →

Cheap Brochures

Even if finances are a consideration and a brochure must be made at a low cost, the results can still be good. A cheaply made brochure need not look cheap. Read more →

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