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Marketing

7 Ways to Market Your Business Online

Marketing. Does that single word cause you to want to scream or run away? Well, it doesn't need to cause that kind of reaction. Although every business, large or small, needs to market themselves on a regular basis, there is no need to be afraid of it. Read more →

8 Benefits Of Having A Marketing Plan

You have probably heard many marketing guru's tell you that you need to have a marketing plan.But why is having a marketing plan so important?In my 20 years of experience I've seen marketing plans help business owners easily avoid the common mistakes many marketers make. Read more →

8 BIG Benefits To Selling Big Ticket Items

Ok, before we get down to the benefits of selling Big Ticket Items, we had better define what a Big Ticket Item is. A Big Ticket Item is any product or service that sells for more than $500 or $1000. Read more →

8 Cheap Business Marketing Ideas

The majority of small business owners rely on only 2-3 marketing strategies for pulling potential customers within their grasp. However, the fact is that "Caffeine Marketing" is about encompassing all possible marketing resources available and gaining a profit from it. Read more →

8 Dynamic Marketing Tips

Here are 8 dynamic marketing tips to help you increase your sales and profits fast.1. Don't Just Sell BenefitsDon't just tell prospects what they gain when they buy your product or service. Read more →

8 Instant Ways to Create Consistently Successful Marketing Campaigns

It's almost a given that when I speak to a new client, she tells me how much she's always hated marketing herself. "I'm no good at it" and "No matter what I try, it doesn't work" are common complaints. Read more →

8 Lessons in Strategic Marketing A La 'Daddy Daycare'

I bet you thought the movie "Daddy Daycare" was a kiddie comedy, right? Wrong...It's a marketing strategy film! When Charlie and his friend Phil are fired as Product Development/Brand Managers for a cereal company, they decide to fill a need in their community. Read more →

8 Proven Ways to Get Referrals

Do you find it hard to ask for referrals? I know I do! Your heart starts racing, you stumble for words, and sometimes you break out in a sweat just thinking of asking for a referral. Read more →

8 Secrets to Marketing Success

The profits of a business are totally dependent on marketing. Otherwise few, if any, sales will be generated. But what is marketing anyway?Marketing is doing what it takes to convince enough customers to pay the necessary price for your products and/or services to produce the desired profits for the business. Read more →

8 Smart Things to Do for Your Business During the Holidays

For many businesses, the holidays can be a dreaded, slow time of year. But it doesn?t have to be that way. You may feel that slow business at the office and high ? Read more →

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