Marketing-Direct
The Great Direct Marketing Conundrum
Many a home business owner has spent sleepless nights thinking of ways to turn his venture into a higher profit-making unit and build it to be his primary source of income. Read more →The Importance of the Mailing List
Many marketers spend a lot of time and money in the production of the mail piece itself and the actual mailing of the piece. You can have a great product and an attractive mail piece, but if you do not have the proper target market all of your efforts have gone to waste. Read more →The Most Overused Concepts in Direct Marketing
As an art director by trade, I can appreciate the art of a good concept. Especially one that enhances the message, fulfills the strategic goals, and promotes the brand. Read more →The New Network Marketing That Is Taking The Business World By Storm
Are You Sharing In The Wealth?Allow me to introduce myself. My name is Holly Beitel and I am a CPA and business consultant who has studied network marketing as a business model. Read more →The Power of a Postcard
Electronic newsletters. Automated e-mail. Interactive web sites. With so many ?high-tech? marketing weapons available to business owners today, why would anyone consider using the lowly postcard? Read more →The Power Of Face-To-Face Marketing: Using Exhibitions As A Form Of Direct Marketing
You start by thinking that when exhibiting at a show, to market direct to the public or to trade, you will more than likely be stood within metres of your competition. Read more →The Power of Targeted Marketing
Occasionally I read some really compelling information regarding business strategies and I'd like to share with you a concept in the power of targeted marketing that has really caught my attention. Read more →The Real Reason Why Old School Selling, Still Works-Even Online!
Many people foolishly believe because they're using the "internet", you no longer have to "sell" -- that the intenet "does it all for you".Nothing could be further from the truth. Read more →The Secrets of Internet and Online Marketing
You probably already use the Online World for many things. Whether you use it for entertainment, research, sending E-mail to friends and family, or just discussing numerous subject topics with others. Read more →The Seduction of Emotional Copy ...
ABC Company has sent you a one-page prospecting letter. It's an invitation to a workshop. It opens like this:"Dear Mr. Yan,"My name is Jane Doe. I am writing you today as a representative for ABC Company. Read more →← Previous Next →
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Aphorism
Success is getting what you want. Happiness is wanting what you get.
Warren Buffett