Marketing-Direct
Postcard Marketing Ideas for Landscaping Companies
Direct mail postcards allow marketers to pinpoint specific neighborhoods with their message. And many landscapers focus heavily on neighborhoods in their marketing efforts. Read more →Postcard Marketing Tips for Real Estate Agents
If you've been practicing real estate for any length of time, you've encountered postcard marketing in some form or fashion.Real estate agents use postcard marketing (also known as direct mail marketing) for a number of reasons. Read more →Postcard Marketing Tips: Boost Response Rates with a Stronger Message
Postcards can be an effective and affordable part of your marketing program. So don't let a lack of writing experience stop you from using them. This article will give you the knowledge and confidence you need to write effective messages for your marketing postcards. Read more →Postcard Marketing Wisdom: Repeat Your Success, Not Your Failures
I read a lot of postcard marketing articles written by postcard vendors, and it seems to me that most of them say the same thing:"Send lots and lots of postcards, and don't question the fact that people aren't responding. Read more →Postcards Versus Catalogues
What do successful cataloguers do when they market?There is a secret, or so it seems, in the catalogue industry that has not gotten out of the bag yet. Read more →Powerful Direct Marketing Numbers
Direct Marketing works!Why? It works because it's personal. It carries a message, answers questions and gets orders. Direct Response Marketing works because it is "conversation in writing". Read more →Powerful Marketing Tactic Discovered 100-Years Ago Works Almost Like Magic Today
If you're looking for a quick, cheap and powerfully effective way to sell your products and services, then here's how the most brilliant marketers of the past 100 years have done it, and why you can do the same thing today. Read more →Practical Plans for Mail Order Beginners
Below are six simple, practical plans that will enable you to start and build your own money making mail order business. These plan have made money for others, and they will make money for you - If you will REALLY work at them! Read more →Premiums in Request Letters Asking for Donations: Examples, Samples of Pros and Cons
Q. What is a premium? A. In direct mail fundraising letters, a premium is an item offered to a donor, usually at no charge, to encourage the donor to make a donation. Read more →Pricing For Maximum Profits And Value
Pricing can be one of the most difficult things to get right. If your prices are too high, you'll drive away customers. Too low, and you're leaving money on the table. Read more →← Previous Next →
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Aphorism
Reporters would say, you mean they gave you guys a Nobel Prize for something as obvious as that [Modigliani & Miller theorem of corporate valuation]? And I’d add, Yes, but remember, we proved it rigorously.
Merton Miller