Marketing-Direct
How To Use Direct Mail Marketing To Your Advantage
Direct mail marketing has become more and more popular over the past couple of years. Companies have been searching for direct marketing solutions that help to grow their business for the cheapest amount of money possible. Read more →How to Use Direct Response Post Card Decks as a Valuable Market Research Tool
Market research specialists have discovered a new tool which enables them to quickly identify target market cells, measure buyer acceptance, test new product or service concepts quickly and inexpensively and survey market characteristics. Read more →How To Use Free Report Give Aways To Attract New Business!
A few days ago, I exposed a foolish letter I wrote to try and get prospects when I first became a freelance copywriter.Do you know what the right way to have approached this situation would have been? Read more →How To Use Google's Formula For Success, To Write Your Most Powerful Sales Copy Ever!
Is it actually possible to use the same formula the mighty Google uses, to create your own compelling sales copy?It is, and today I'm going to let you in on the very powerful secret they use, so you can do exactly that. Read more →How to Use the 3 Most Common Direct Marketing Measurements to Increase Your Profits!
John Wanamaker, a 19th century entrepreneur, once famously made the statement, ?I know that half of my advertising is wasted, I just don?t know which half. Read more →How to Win Over the "Man in the Chair": Salesmanship, Repetition, and Direct Mail
In a classic business-to-business print ad from the late 50?s for McGraw-Hill Magazines an imposing looking executive sits in his chair. He has both feet planted firmly on the ground, a scowl on his face. Read more →How To Write A Compelling Display Ad To Sell Whatever You Want
How come you're seeing certain ads over-and-over again?Why are they working. and why do some display ads deserve to be nothing more than bird cage lining. Read more →How to Write a Direct Mail Fundraising Letter (Four Tips for Fund Raising Success)
1. Address your reader as a friend, not as ?Friend.?When was the last time you received a letter from someone dear to you, addressing you as ?Dear Friend? Read more →How to Write a Fundraising Thank-you Letter for Example (Includes a Free Sample)
Thank-you letters are one of the most important letters that your non-profit mails to donors. They remind donors that they made the right decision in supporting your organization. Read more →How to Write a Great Direct Response Letter
Learn the structure of writing a good Direct Response letter and you are well on your way to building your ?list? and selling your products and services. Read more →← Previous Next →
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Aphorism
The intuitive mind is a sacred gift, and the rational mind is a faithful servant. We have created a society that honors the servant and has forgotten the gift.
Albert Einstein