Marketing-Direct
Direct Mail and Direct Mail Marketing for Window Cleaning Services
Do you own a window cleaning and weekly washing service? Are your crews operating at a maximum? Do you have spaces in your schedule on certain days? Would you like to add crews and do more business? Read more →Direct Mail and Mail Order Techniques 01: Classified Ads and Mailing List
This is the first in a series on Direct Mail and Mail Order.In mail order, the potential customer is first contacted by classified or print ads to gain an inquiry. Read more →Direct Mail Business-To-Business Sales Lead Generation: 5 Ways To Attract Hotter Prospects
In B2B direct mail lead generation, as your volume of leads goes up, your quality goes down, and vice versa. The people in marketing prefer volume. They want the most leads for their dollar. Read more →Direct Mail Campaigns -- Expert Targeting Creates Awesome Results
You?ve probably heard the normal response to any bulk mail out in business ranges from 0.5% to 1% -- any more is often regarded as a very good result. You can increase the odds in your favour with savvy targeting. Read more →Direct Mail Campaigns Do Not Need To Be Expensive
Direct mail campaigns don't have to be expensive. In fact, you can do it yourself and save tons of money. Here are a few tips:First, determine what you want your prospect to do. Read more →Direct Mail Campaigns: 10 Rules to Creating Your Magnetic, Irresistible Order Form
The ?Order Form? is your response mechanism when you send a letter. It is the most important piece in your mailing package. It is the final ?call to action? Read more →Direct Mail Campaigns: Tips For First Time Solution Providers
Direct mail campaigns are a great way to reach many prospective clients in one shot. There are many tips and tricks that will help you get the most out of your direct mail campaign. Read more →Direct Mail Catalogs & Brochures: Write Captions That Sell
Many prospects skim through catalogs and brochures, glancing at the photos and reading the accompanying captions only when a particular image arouses their interest. Read more →Direct Mail Cycles and What You Can Do About it
If you run a business, which sends out advertising thru mailers such as Money Mailer or Coupon Savers and you offer some sort of discount you will notice many people coming in with these coupon offers. Read more →Direct Mail Deadlines: How To Use Them Effectively
Giving your prospect a deadline for ordering, particularly when that deadline is a date and not simply a period of days ("Order within the next 30 days"), will outpull mailings with no deadline almost every time. Read more →← Previous Next →
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Aphorism
Charlie [Munger] and I would be glad to take any money management organization in the world managing more than $US10 billion and we would be willing to bet that their aggregate investment (performance) will be poorer than a no-load, very low cost index fu
Warren Buffett