Ezine-Publishing
Ezine Promotion, The Three Forgotten Tactics
If you are like most ezine publishers you want more ideas that work. But hold on a minute what about all the key strategies that you have overlooked?1 Teamwork:Hook up with a fellow publisher who does not compete directly with you. Read more →Ezine Publishing and Trade Journal Co-Branding
One of the best things that a trade journal in an industry sector can do is to also provide an Ezine directed to be e-mailed to the inbox of the subscriber. Read more →Ezine Publishing Don'ts
When I teach ezine classes, I ask the students what they've disliked about the newsletters they've subscribed to. What makes them push that "delete button" or unsubscribe? Read more →Ezine Publishing: 5 Tips to Publishing a Successful Ezine
I've been in the ezine publishing business since 1998.I started out in the early days with short, text emails directing my readers to my web site for articles and tips I thought would be of interest to them. Read more →Ezine Publishing: 5 Ways to Make Sure Your Ezine Gets Delivered
Ezines are hot. It seems every small business owner and independent professional on the web has an ezine these days. And for good reason. They continue to be one of the easiest, cheapest small business marketing techniques available. Read more →Ezine Publishing: Easy Steps to Creating Your Very Own Ezine; Part 1
It seems like everyone and his dog is publishing an ezine these days...and from what I've seen, the dog's may be better than most. So why -- if there are so many ezines out there -- do you need to publish one? Read more →Ezine Publishing: Formatting Your Ezine and Where to Find Free Content; Part 2
In Part 1 of this series we discussed how to start your own newsletter. Now we move on to the nitty gritty: Formatting and finding content.1. FORMATTINGText ezines versus HTML format is a highly debatable subject. Read more →Ezine Publishing: Get Your Ezine Read With an Irresistible Subject Line
These days publishing an ezine or email newsletter is a common small business marketing practice, especially for independent service professionals. It's an easy, inexpensive marketing activity and it offers a great opportunity to attract new prospects to your business and to build trust and relationships. Read more →Ezine Publishing: It Ain't What It Use to Be
Wow! I just finished sending out my ezine and I'm exhausted. For something I do for free and is suppose to be a labor of love, it sure has turned into a full-time job. Read more →Ezine Publishing: On the Subject of Subject Line Dos and Don'ts
The dos and don'ts of ezine subject lines are easy to use. The problem is they are also easy to forget, resulting in getting caught in spam filters, leaving money on the table, and other undesirable consequences. Read more →← Previous Next →
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Aphorism
Success is getting what you want. Happiness is wanting what you get.
Warren Buffett