Email-Marketing
RSS vs Email: Its Not An Either-Or Question
If you?ve been getting caught up in all this talk of RSS versus email, its time to stop wondering.Marketing Sherpa just posted a new report that stirred up the old RSS vs Email debate again. Read more →Run a Contest: Build a Large Opt In List Targeted for Your Products
Run contests on your website (or include surveys and polls) to grab opt-ins for your newsletter then put your new subscribers to work for you.A contest at your web site works on the same principle as signing up for a contest to win a free dinner at a local restaurant. Read more →Safelists - The Truth, The Assault on Your Inbox
There are many marketing programs out there seeking your money and effort (plus your email address!), that fall under this category. There are quite a few names used for these marketing programs but I will refer to all of them as ? Read more →Sales Prospecting for Appointments by Email
A few months into the job and Sabrina's cold calling sales prospecting techniques were getting her almost nowhere. She would call CIO's and CTO's all day, and speak to maybe one sales prospect if she was lucky. Read more →Save Time By Creating Email "Signature Templates"
If you're like me, there are certain types of email that you send out regularly that follow a set form (client follow up notes, meeting notes, email article submission, etc). Read more →Say More Than "Thank You"
Most Websites are gathering e-mail addresses. When you submit your e-mail address, you will be redirected to a thank you page. There is nothing wrong with it, but that page can do more than saying "thank you. Read more →Seven Tips To A Perfect Email Ad's
Everyone at some point in their Internet experience has received an email ad that was simply to difficult to read or it's text was so badly broken up that it was impossible to understand. Read more →Shhh ... Keep This to Yourself - Secrets to Doubling Your Own Opt-in List in Short Order
I've got some ideas here that'll give you an unfair advantage in your list building efforts.So...let's go1) Use this EXACT e-mail subject line/first sentence/last sentence PATTERN with at least thirty percent of your messages. Read more →Should You Be Writing A Newsletter As Part Of Your Online Business?
Let's start at the beginning - why do you need a newsletter?Well of course, you don't NEED a newsletter BUT they can be very beneficial to your online business. Read more →Should You Publish a PAID E-zine?
Many of my clients ask me whether they should publish a paid e-zine instead of a free one. My answer is the classic consultant's answer: "It depends." First of all, what do you want your e-zine to DO for you? Read more →← Previous Next →
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Aphorism
My mission has been to change the industry so that our citizens - the human beings who invest in funds - get a fair shake.
John Bogle