Branding
Boredom Is the Enemy: 16 MORE's to Pump Up Productivity
When was the last time you were bored?Today? Yesterday? Last week? Last year?And when you were bored, what did you do?Eat? Watch TV? Doodle on a piece of paper? Read more →Boston Brand Building - Brand Identity Guru
"Make no little plans, they have no magic to stir your blood... MAKE BIG PLANS. Aim high in hope and work." So wrote Daniel H. Burnham in the last century. Read more →Boston Web Design Branding - Brand Identity Guru
A branding company's website purpose is to design websites that will attract attention, give a professional image and support the message you are trying to convey in writing. Read more →Brand Aid: How to Sell Yourself
When David was a small boy his father asked him, ?What do you want to be when you grow up?? David thought about it for a minute and answered, ?I don?t know what I want to be, but I know that I DON? Read more →Brand Awareness - Brand Identity
About once a month a few of us at the office get together during lunch for what has become known as a SWAP meeting. We share thoughts, stories and sometimes play Pictionary. Read more →Brand Boring or Brand Buzz?
I heard an advertisement on the radio the other day that surprised me, not because they were saying anything noteworthy, but because it was so banal. It was a national company? Read more →Brand Building 101
Building your brand into a brand leader isn?t easy. There are 2 areas that can really help you grow your brand, passion and consistency. Passion is incredibly important. Read more →Brand Building 201: Finding The Ideal Way
The strongest and longest lasting brands branch off of an existing category. Branching takes patience and time. There are two speeds for launching a brand, each one with its own pros and cons. Read more →Brand Building Across Media Categories
You decide a particular book will be the perfect holiday gift for Uncle Joe, and you?re surfing the web for a bookseller. Will you visit Amazon.com? Read more →Brand Building For Profit: The Colour Behind the Brand and Why I Wear Red Ties!
Colour is essential to building a strong brand.Many of you know my passion for wearing red ties. I believe congruency with your personal and corporate brand is essential for professionals in the services-based industries, especially consultants, coaches, speakers and trainers. Read more →← Previous Next →
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Aphorism
I'd be a bum on the street with a tin cup if the markets were always efficient.
Warren Buffett