Branding
Establish Credibility With Your Grammar
What do many sportscasters, journalists, ministers, politicians, entertainers, businesspeople, educators, and others who speak and write have in common? Read more →Executive Gifts Have Evolved In Montreal Canada and the United States!
Executive gifts used to be a nice pen or a nice meal, today it's more common to give a Tag Heuer or Baume and Mercier Watch or Swarofski Crystal. If you think business is tough take a look at what's happening in the executive gift and promotional products market. Read more →Exposure: Name Recognition
When you meet someone new, do they remember your name? Do you remember theirs?Sometimes you do, but more often you don?t. But, the more often you meet that person, the more times you hear their name, the more likely you are to remember them, recognize their name, and know who they are the next time you see them. Read more →Expressing Your Brand in 60 Seconds or Less!
Each week, small business owners gather in droves to the equivalent of the office water cooler ? the networking event. Dressed in our most impressive garb, we make our way through the crowd anxiously preparing to answer the inevitable question, ? Read more →Extreme Makeover - Small Business Edition
Have you ever watched one of those home makeover shows? You know the scenario. The homeowners have decorated or remodeled their house all by themselves. Read more →Eye On The Pie: Branding From an Investors P.O.V.
When building a business as a brand it's important to avoid a myopic view and consider another important aspect of the business game as well-- investing. Read more →Fast Forwarding Your Business
If you think only big corporate names need to think about things like brand names, think again. Your brand says a lot about you and your business, and that's as true for a one person home-based operation as it is for a multinational conglomerate. Read more →Fire Branding Customers to Your Business
The idea of fire branding customers comes from my grand daughter, Taylor. She applied a tattoo to her shoulder and was pleased as she displayed a small peace symbol about the size of a peanut. Read more →Five Myths That Effect The Decision To Just Do It!
Whether you own a business or are responsible for generating interest in someone else?s, the topic will arise. What will I get for hiring Branding professionals? Read more →Five Tips on Naming Your Business
1) Think keywordsIf feasible, it's good to call your business something both memorable and 'keyword friendly'. Make sure that you consider less popular keyword phrases as well. Read more →← Previous Next →
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Aphorism
"This Time It's Different" are among the most costly four words in market history (March 1994)
John Templeton